President, Copeland Collaborative
Networking effectively is essential for success in business. But it is time-consuming, difficult to see an immediate impact, and often very stressful. Learn the best way to approach your networking to fit your business objectives, personal style, and busy schedule.
Suzanne Copeland recently launched Copeland Collaborative to work with
companies to build effective programs to engage their most important target
audience, their employees. Suzanne builds internal marketing programs that
support organizational change, build culture, and improve processes through
engaging communication and storytelling.
Suzanne’s success in developing employee initiatives stems from her
accomplished career as a marketing executive. She came to Rockland County in
2009 from Memphis, Tennessee, recruited by then Provident Bank, to build up
and lead their marketing efforts. She was at the helm of marketing throughout
their rapid growth, launching Connect magazine, building a database marketing
program, rebranding to Sterling National Bank, and leading several merger
communication initiatives. She also spearheaded culture change programs to
educate and engage the workforce to align with and embrace the strategies of
the ever-evolving organization.
Most notably, Suzanne founded Sterling’s successful women’s leadership
initiative, the Extraordinary Women of Sterling, which delivers a curriculum of
personal and professional development topics, networking, and leadership
opportunities to their largely female workforce.
Suzanne began her career as an advertising agency art director before moving to
corporate marketing, and continues to leverage her skill in design both at work
and at home. She’s renovated several homes and her work has been featured on
HGTV.com and DIY network television.
Suzanne is also an avid home chef and one of the recipe testers for PBS’s
America’s Test Kitchen.
She and her husband, Alan, have been married over 20 years and have 9